Jacobs & Whitehall
Jacobs & Whitehall

SPECIAL INDEPENDENCE DAY BONUS PACKAGE:

Final Chance | ends in ONE hour

Speak-a-Book Project

+ Complimentary Bolt-On Package:

Lead Generation Funnel

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When your book is finished, you’re going to want to get it in front of as many ideal potentials
as you can – so you can start converting them into signed-up clients. Right?

For this special Independence Day offer only, after your final book has been approved, we will
create a full lead-generation funnel for you. (See below for deliverables.) You will also get all the
creatives you need to start promoting and advertising your book to qualified potentials.

Everything you see below is 100% complimentary with our Speak-a-Book™ service.

Deliverables (you’ll receive these with your new book):

  1. Speak-a-Book ($4,977 value) – This is our standard package, where we use our
    proprietary Speak-a-Book service to “extract” the knowledge and experience in your
    head and turn it into a 50- to 90-page book that is published (and retailed) on Amazon
    and in Barnes & Noble. You get full intellectual property rights to the book, a PDF of
    your finished book, Amazon and Barnes & Noble book/author pages, a book of 100
    physical books, and web code for a lead-generation widget on your website.
  2. Landing Page ($1,000 value) – This will be a special, stand-alone page on your firm’s
    website (e.g. www.schmoelaw.com/free-book) that prospects visit to request a free copy
    of your book. They will see a picture of the book, preview bullets that tease them about
    what is inside, testimonials from your clients, and your professional bio and photo. They
    are then invited to enter their contact details in order to get a free copy of your book.
  3. Consultation Page ($1,000 value) – Based on our experience, a small percentage of
    potentials who request your book will be “hot” leads. In other words, they will be ready to
    speak with you about their case immediately. So, on the thank you page that they see
    after entering their contact details, we will invite them to schedule an in-office consult
    with you there and then. And those potentials who aren’t ready? This page will plant a
    seed in their head, which will grow as they read through your book.
  4. Follow-up emails ($1,500 value) – After potentials enter their contact details and
    request their free book, you will definitely be leaving money on the table if you don’t
    send them follow-up emails
    . We will write for you a full sequence of automated emails
    that get sent out to new leads – to confirm their address, make sure they received the
    physical book, offer a digital PDF version, communicate the most important ideas and
    content from your book, and keep inviting them to schedule a consultation with you.
  5. Facebook ads ($300 value) – You’ll also get copy and images for two Facebook ads, so
    you can promote your new book on Facebook right away. When potentials click the ad,
    they will be taken to the landing page (see above).
  6. Google ads ($300 value) – Likewise, you will also receive two Google ads, allowing you
    to tap into a potential second stream of motivated potentials.
  7. Avvo and other directory copy ($200 value) – You can copy and paste these lines of
    text into your Avvo profile and your other online directory profiles. When your ideal client
    is browsing through lists of local attorneys, this text will capture their attention and speak
    out to them in a way that other attorneys’ profiles just don’t – giving you an advantage.
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Total Value:$9,297
Special Independence Day Price: $4,997

This special bonus package is not normally available to our clients.

It’s something we put together for this special Independence Day offer. However, if we were to
offer these as part of our regular Speak-a-Book service, we would need to charge at least
$9,297 to cover the costs and break even. So, this represents incredible value.

If you’re one of the first 25 attorneys to click the button below and schedule a complimentary,
no-obligation Strategy Session, you will get all the bonuses you see above on the house.

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Ready to Finally Get Your Book Written,
and Want to Brainstorm Ideas/Angles?

Next Step:

Complimentary Strategy Session

  • We will jump on the phone, clarify your objectives, discuss content ideas and angles, and outline a proposed book
  • At the end of the call, you decide if you want to proceed with the project and get your book written and published.
  • If you say, “Yes!”, your $500 deposit is applied to the project fee of $4,997. If you say, “No, thanks”, your $500 is refunded.

If you’re reading this page, then you already know about our Speak-a-Book™ service.

You are already familiar with the five-step process we use to “extract” the wealth of advice, knowledge, and experience
that is locked in your head and transform it all into a 50- to 90-page structured book. This service sounds like exactly the
kind of thing you need right now – and you’re ready to take the first step in becoming a published author.

So, if we were to say to you, “Let’s jump on a 30-minute call (which is the first step of the Speak-a-Book™ process)
brainstorm some different ideas for your book, and you don’t commit to paying a single dime until we’ve agreed on a high-
level outline for your book” – would you grab this opportunity with both hands?

Because that is what this complimentary Strategy Session is about.

For up to 30 minutes, we will:

  • Get clarity on your goals – for most of our first-time authors, this means authoring a “lead magnet” book that
    will attract, qualify, and close more of the clients you want, i.e. your ideal client
  • Brainstorm content ideas and angles – based on your unique career history, professional background, and
    areas of specialization, and considering the kind of information your intended reader will find compelling
  • Agree on a high-level outline of your new book – your assigned consultant will use this outline to formulate
    the interview questions that he or she will use to “extract” your content and produce the first rough draft
  • Talk through the terms of the project – fees, timelines, all the deliverables and intellectual property rights you
    will receive at the end (plus, if applicable, any bonus deliverables and services you will receive)
  • ‘Aye’ or ‘Nay’ – you will have the opportunity to pull the trigger on this, and set your book project into motion, or
    for any reason at all or no reason whatsoever, to pass on this opportunity with no hard feelings

All we ask is that you lay down a $500 refundable deposit today.

This deposit is to protect our consultants’ time. The only circumstances in which you won’t get this $500 back is if, even
after agreeing on a mutually convenient date and time, you fail to show up for the Strategy Session without giving our
consultant enough notice or making reasonable effort to reschedule – which is entirely fair, right?

This $500 locks in your place on our project calendar, yet it confers no obligation on you to continue with this
project.
By the time we get to the end of the Strategy Session call, if you’re not excited about the direction that we are
taking your book, or if you have any second thoughts about the project, just let us know before you hang up the phone,
and we’ll refund this deposit. No questions. No talk of contracts. No hard feelings.

The vast majority of folks, however, choose to get their book done.

And if you do too, the next step, after this first call, is to pay the balance of the fee, which is $4,497. (If you would prefer,
you can break this down into two payments of $2,447 – one at the end of this call, and the other after 30 days.)

After you complete the checkout below and pay your $500 refundable deposit, you will be able to schedule a 30-
minute slot for your Strategy Session. (You will receive an email from our team will full instructions.)

We are really looking forward to working with you on this project.

Out of all the services we’ve ever offered to attorneys, physicians, dentists, and other licensed/respected professionals,
this Speak-a-Book™ service is one the most popular and highly praised – and for good reason.

Because it’s a no-brainer.

You already know and understand the power of authority in your profession.

You know that in a world where, sadly, perception is now the new reality, being the attorney who literally wrote the book on
your area of expertise or specialization is one of the only ways left to differentiate your practice from competitors.

Become a published author, and you’ll have an asset that will help you attract more of the clients you want, command
premium-level fees, and protect your staff and livelihood from desperate competitors who are cutting their prices to the
bone in a misguided effort to steal clients from competitors.

And consider this:

If your book, and the new level of authority that comes with it, helps you to attract just one or two new clients who would
have otherwise gone with a competitor, then it has already paid for itself – which means you get all the advantages we
have discussed elsewhere, and the intangible benefits that come with them, for nothing.

Just one or two new clients. That’s all it takes for this investment to pay for itself.


YES! Please reserve a spot for me in your Speak-a-Book™ project calendar - so that I can discuss my book idea with you and then decide if I want to get it written.

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