Speak-a-Book Application Form Bookmark

Thanks for your interest in our Speak-a-Book program.

For the right attorney, our service will help project more authority, beat out cheaper and
less experienced competitors, attract more of your favorite cases, and command the kind
of fees your experience deserves. However, there are some attorneys for whom the
Speak-a-Book service is NOT a good fit. That is why we have this process.

This form should take you about 5 minutes to complete.

At this stage, no payment or credit card details are required.

About You

Name^*

Email Address^*

Law Office Name^*

Address^*

Website

Cell Phone Text messages only. Won't call without permission.

Your Practice

Primary Practice Area^*

Why do we need to know your practice area?

In order to preserve our clients’ advantage, we strictly limit the number of
authors we publish and promote in neighboring practice areas.

Experience^*

I have practiced law for

years

I have run my own practice for

years

Accolades and “Bragging Rights”^*

Former Prosecutor

Former Public Defender

Former Law-Enforcement Officer

Former Military Officer

Current/Former Law Professor

Public Office

Civic or Professional Leadership

Multiple State Bars

Federal Circuit Bar(s)

US Supreme Court Bar

10.0 “Superb” Avvo Rating

“Super Lawyers” Designation

Author (of existing book)

Other

Your REAL Edge^*

In one or two sentences, what makes you better than your competitors?

Your Goals

Your NUMBER-ONE marketing challenge^*

How do you expect that having a book will help?^*

Revenue Goal^*

Current revenue:

per year

Target revenue:

per year

Your Book

Do you have an idea or concept for your new book?^*

(It’s okay if you don’t. We can help you with this.)

Who would it be for?^*

How will your book help them?^*

How do you intend on using your new book?^*

Publish on Amazon.com

Publish in Barnes & Nobile (their online bookstore)

Publish on Kindle

Add “Published Author” to my list of credentials

Advertise it on my Avvo/Findlaw/etc. profiles to get more calls and inquiries

Offer it as a “lead magnet” on my website to turn more visitors into leads

Serialize it as an email sequence to turn more leads into in-office consultations

Mail to every serious potential to elevate my positioning and “pre-sell” them on me

Hand to potentials who come in my office to differentiate me from other lawyers they see

Give to new clients to help them understand their case and increase client satisfaction

Send out to past clients to generate referrals or repeat business

Send to potential other attorneys/colleagues to cultivate a network of referral partners

Mail out to “new movers” lists (i.e. new businesses, families moving to area, etc.)

Repurpose into a library of content articles on my website

Repurpose into articles that I submit to newspapers, magazines, influential blogs, etc.

Repurpose into an audiobook and publish on Audible.com

Repurpose into a podcast series (and publish it on Apple iTunes, Google Play, etc.)

Repurpose into a video library (and publish it on YouTube)

Send to media contacts and event organizers (to get free press, speaking gigs, etc.)

Mail to past clients and potentials who got away to generate new business

Give away to people in my community who can’t afford to hire me (“passive pro-bono”)

Leave a legacy for my children and/or young attorneys

Other

When are you ready to start?^*

Are You Our Next Author?