Speak-a-Book Project

If you’re reading this page, then you already know about our Speak-a-Book™ service.

You are already familiar with the five-step process we use to “extract” the wealth of advice, knowledge, and experience
that is locked in your head and transform it all into a 50- to 90-page structured book. This service sounds like exactly the
kind of thing you need right now – and you’re ready to take the first step in becoming a published author.

So, if we were to say to you, “Let’s jump on a 30-minute call (which is the first step of the Speak-a-Book™ process)
brainstorm some different ideas for your book, and you don’t commit to paying a single dime until we’ve agreed on a high-
level outline for your book” – would you grab this opportunity with both hands?

Because that is what this complimentary Strategy Session is about.

For up to 30 minutes, we will:

• Get clarity on your goals – for most of our first-time authors, this means authoring a “lead magnet” book that
  will attract, qualify, and close more of the clients you want, i.e. your ideal client
• Brainstorm content ideas and angles – based on your unique career history, professional background, and
  areas of specialization, and considering the kind of information your intended reader will find compelling
• Agree on a high-level outline of your new book – your assigned consultant will use this outline to formulate
  the interview questions that he or she will use to “extract” your content and produce the first rough draft
• Talk through the terms of the project – fees, timelines, all the deliverables and intellectual property rights you
  will receive at the end (plus, if applicable, any bonus deliverables and services you will receive)
• ‘Aye’ or ‘Nay’ – you will have the opportunity to pull the trigger on this, and set your book project into motion, or
  for any reason at all or no reason whatsoever, to pass on this opportunity with no hard feelings

All we ask is that you lay down a $500 refundable deposit today.

This deposit is to protect our consultants’ time. The only circumstances in which you won’t get this $500 back is if, even
after agreeing on a mutually convenient date and time, you fail to show up for the Strategy Session without giving our
consultant enough notice or making reasonable effort to reschedule – which is entirely fair, right?

This $500 locks in your place on our project calendar, yet it confers no obligation on you to continue with this
project. By the time we get to the end of the Strategy Session call, if you’re not excited about the direction that we are
taking your book, or if you have any second thoughts about the project, just let us know before you hang up the phone,
and we’ll refund this deposit. No questions. No talk of contracts. No hard feelings.

The vast majority of folks, however, choose to get their book done.

And if you do too, the next step, after this first call, is to pay the balance of the fee, which is $4,497. (If you would prefer,
you can break this down into two payments of $2,447 – one at the end of this call, and the other after 30 days.)

After you complete the checkout below and pay your $500 refundable deposit, you will be able to schedule a 30-
minute slot for your Strategy Session. (You will receive an email from our team will full instructions.)

We are really looking forward to working with you on this project.

Out of all the services we’ve ever offered to attorneys, physicians, dentists, and other licensed/respected professionals,
this Speak-a-Book™ service is one the most popular and highly praised – and for good reason.

Because it’s a no-brainer.

You already know and understand the power of authority in your profession.

You know that in a world where, sadly, perception is now the new reality, being the attorney who literally wrote the book on
your area of expertise or specialization is one of the only ways left to differentiate your practice from competitors.

Become a published author, and you’ll have an asset that will help you attract more of the clients you want, command
premium-level fees, and protect your staff and livelihood from desperate competitors who are cutting their prices to the
bone in a misguided effort to steal clients from competitors.

And consider this:

If your book, and the new level of authority that comes with it, helps you to attract just one or two new clients who would
have otherwise gone with a competitor, then it has already paid for itself – which means you get all the advantages we
have discussed elsewhere, and the intangible benefits that come with them, for nothing.

Just one or two new clients. That’s all it takes for this investment to pay for itself.